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Reply to "Marathon Measurement Plan"

The first question any potential marathon entrant is going to ask is, "Can I qualify for Boston there?" And the answer is definitely "No" if it's not certified. So the race will quickly find that certification is the most cost-effective expense it's going to have, in terms of attracting entrants - much more than pretty T-shirts, on-course hula dancers, or a post-race feed and entertainment to rival the Roman circus maximus.
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